Customer Orientation of Service Employees – A Conceptual Framework

Thurau C, Hennig-Thurau T

Cite as

Thurau, C., & Hennig-Thurau, T. (2001). Customer Orientation of Service Employees — A Conceptual Framework. Poster session presented at the Annual AMA Summer Marketing Educators’ Conference.

Details

Publication type
Abstract in Online-Sammlung (Konferenz)

Peer reviewed
Yes

Publication status
Published

Year
2001

Conference
Annual AMA Summer Marketing Educators’ Conference

Book title
Annual AMA Summer Marketing Educators’ Conference

Start page
22

End page
23

Publisher
American Marketing Association

Place
Chicago

Language
English