Die Anwendung multivariater Analysemethoden in der Marktforschung - Ein Überblick
Backhaus K, Weiber R
Publication type
            Research article (journal)
Peer reviewed
            No
Publication status
            Published
Year
            1984
Journal
            WISU
Volume
            12
Issue
            10
Start page
            457
End page
            462
Language
            German
ISSN
            0340-3084