Dynamics of Relationship Satisfaction – Work in progress paper -

Backhaus K, van Doorn J

Cite as

Backhaus, K., & van Doorn, J. (2003). Dynamics of Relationship Satisfaction — Work in progress paper -. In Relationship Marketing, Customer Relationship Management and Marketing Management: Co-Operation — Competition — Co-Evolution? (pp. 373–394). Berlin.

Details

Publication type
Research article (book contribution)

Publication status
Published

Year
2003

Book title
Relationship Marketing, Customer Relationship Management and Marketing Management: Co-Operation – Competition – Co-Evolution?

Start page
373

End page
394

Place
Berlin

Language
English