Which Customers Pay? Predicting Value Pre and Post Sales

Beirau D

Cite as

Beirau, D. (2019). Which Customers Pay? Predicting Value Pre and Post Sales. In Krafft, M. (Ed.), Kundenmanagement & Electronic Commerce (pp. 1–191).

Details

Publication type
Research article (book contribution)

Peer reviewed
No

Publication status
Published

Year
2019

Book title
Kundenmanagement & Electronic Commerce

Editor
Krafft Manfred

Start page
1

End page
191

Language
English

DOI
https://doi.org/10.1007/978-3-658-28137-3