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      • Chair for Business-to-Business Marketing (IAS)
        • Team - IAS

Emeriti

 
Prof. Dr. Dr. h.c. Klaus Backhaus
Emeritus

Phone: +49 251 83-22861
backhaus@wiwi.uni-muenster.de

Student Assistants

 
Rafael Maximilian Kansy
Student Assistant


  • Dates and Events
    22.
    Jun.
    2023

    IfM Project Seminar in Cooperation with Deichmann SE | Final Presentations

    Authored by IFM
     
    22.
    Jun.
    2023

    DoIT seminar in collaboration with GDCh | Final presentations

    14:15 - 17:00
    Authored by Sonja Gensler
     
    28.
    Jun.
    2023

    Guest Lecture | Dr. Juliana Huppertz (Douglas)

    12:15 - 13:45
    Authored by IFM
     
    Marketing Analytics II
    28.
    Jun.
    2023

    Guest Lecture | Dr. Verena Mathews (Otto Group)

    12:15 - 13:45
    Authored by IFM
     
    Marketing Analytics II
    30.
    Jun.
    2023

    Resit Exam Inspection | Advanced Market Research

    09:00 - 09:30
    Authored by IWM
     
    More events
  • News
    30.
    Apr.
    2023

    Construction work at the MCM

     
    30.
    Jun.
    2023

    Apply as a student assistant for the promotion of our business administration program

     
    02.
    Jun.
    2023

    CEM visits Porsche – Omni-channel management in the luxury automotive industry

     
    01.
    Jun.
    2023

    Chair of Marketing Management decisively involved in new publication in the Journal of the Academy of Marketing Science

     
    25.
    May.
    2023

    Münster's Marketing Students explore the Value Potential of the Metaverse, in Virtual and Physical Worlds!

     
    More news

Contact

Chair for Business-to-Business Marketing

Königsstraße 47
48143 Münster
Germany

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