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      • Chair for Business-to-Business Marketing (IAS)
        • Team - IAS

Emeriti

 
Prof. Dr. Dr. h.c. Klaus Backhaus
Emeritus

Phone: +49 251 83-22861
backhaus@wiwi.uni-muenster.de

Student Assistants

 
Rafael Maximilian Kansy
Student Assistant


  • Dates and Events
    20.
    Apr.
    2026

    Kick-Off | MSc Seminar 'Digital Twins'

    10:00 - 14:00
    Authored by Sonja Gensler
     
    20.
    Apr.
    2026

    Kick-Off | BSc Seminar 'Future of Sports Business'

    16:00 - 18:00
    Authored by Sonja Gensler
     
    Seminar in collaboration with Schalke 04 and Uni Baskets
    21.
    Apr.
    2026

    Exam Inspection | Entertainment Media Marketing

    09:30 - 10:30
    Authored by LMM
     
    21.
    Apr.
    2026

    Exam Inspection | Sales Management

    13:30 - 14:15
    Authored by IFM
     
    30.
    Apr.
    2026

    Exam Inspection | Willkommen in der BWL (Onboarding) II

    09:00 - 11:30
    Authored by MCM
     
    More events
  • News
    15.
    Apr.
    2026

    Pre-registration for the MSc course 'Pricing' is now closed

     
    13.
    Apr.
    2026

    Apply for the Circle of Excellence in Marketing until April 27!

     
    31.
    Mar.
    2026

    APPLY NOW - Become a Student Assistant @IfM

     
    20.
    Mar.
    2026

    Jun.-Prof. Dr. Jens Paschmann receives the VHB Best Paper Award 2026 of the Marketing Section

     
    19.
    Feb.
    2026

    Recent Findings Advance our Understanding of How Frontline Employees Contribute to Patient Adherence in Mental Healthcare

     
    More news

Contact

Chair for Business-to-Business Marketing
Königsstraße 47
48143 Münster
Germany
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