Professor Manfred Krafft has been recently appointed as the first international member of the DSEF fellow program. The DSEF (Direct Selling Education Foundation) pursues the target of uniting science and economy by enabling an exchange among leading academics, students and industry executives. Currently, 75 renowned professors from various disciplines such as business administration, economics and law serve as DSEF fellows.
Professor Manfred Krafft appointed as first international fellow of the Direct Selling Education Foundation
Professor Manfred Krafft appointed as EMAC Fellow

In recognition of his significant and enduring contributions to the European Marketing Academy (EMAC) and his achievements of high levels of scholarship and as a leader in the field of marketing, Manfred Krafft has been appointed as EMAC fellow. Together with him, Ajay Kohli (Atlanta/USA, previous editor of Journal of Marketing) and Peter Verhoef (Groningen, VP Membership of EMAC) have been appointed as new fellows of EMAC. EMAC represents more than 1,000 European scholars in Marketing. The board of fellows consists of 17 recognized scholars, who stay fellows until their retirement.
Dr. Ann-Kristin Kupfer serves as Track Chair for the Summer AMA 2017
The prestigious American Marketing Association holds the annual Summer AMA conference 2017 in San Francisco, California. For this distinguished conference, Dr. An-Kristin Kupfer serves as chair for the “Digital Marketing, Social Media, and Entertainment Marketing” track, together with Professor Dr. Natasha Foutz from the University of Virginia.
Centrum für interaktives Marketing erneut als Bronze Förderer bei der ProTalent-Stipendienfeier ausgezeichnet
Unter dem Titel „Nach den Sternen greifen“ fand am 26. Januar die ProTalent-Stipendienfeier in der Aula des Schosses statt. In seiner Begrüßungsrede gratulierte Professor Dr. Johannes Wessels als Rektor der WWU den 206 ProTalent-Stipendiaten, denen zum Wintersemester 2016/17 eine finanzielle Förderung durch das Stipendium gewährt werden konnte.
Professor Wiesel übernimmt Vorsitz der Wissenschaftlichen Kommission Marketing

Prof. Dr. Thorsten Wiesel ist für den Zeitraum 2017/2018 einstimmig zum Vorsitzenden der Wissenschaftlichen Kommission Marketing im Verband der Hochschullehrer für Betriebswirtschaft e.V. gewählt worden.
PD Dr. André Marchand folgt dem Ruf an die Universität zu Köln
PD Dr. André Marchand erhielt Rufe an die BI Oslo und Universität zu Köln. Er hat den Ruf an die Universität zu Köln auf eine W2-Professur für „Marketing & Digital Environment“ zum 1. Juni 2017 angenommen. Die Themenschwerpunkte der neuen Marketingprofessur in Forschung und Lehre werden Digitalisierung, neue Medien und Innovationen sein.
Dr. Jan Flemming, Manager Digital Strategy at REWE Digital, visited Innovation Management lecture
Dr. Jan Flemming himself achieved his Diploma as well as his PhD in Business Administration at the University of Münster. Afterwards, he started his career at the Consultancy Roland Berger. While being passionate about developing great ideas and concepts as a consultant, he sought for more influence on the implementation and outcome of strategic concepts. Hence, he decided to apply his expertise and knowledge at REWE Digital.
Professor Manfred Krafft and Dr. Sebastian Tillmanns Receive the William Davidson Honorable Mention Award
Prof. Krafft and Dr. Tillmanns have been awarded the 2017 William Davidson Honorable Mention Award. They were runner-ups for the William R. Davidson Award with their article "The Evolution of Marketing Channel Research Domains and Methodologies: An Integrative Review and Future Directions". The award recognizes the best articles published in Journal of Retailing [VHB-Jourqual: A] in 2015.
IfM-Doktorandin forscht an der University of Auckland in Neuseeland

Von Februar bis März wird die IfM-Mitarbeiterin Mirja Bues einen Forschungsaufenthalt am Marketing Department der Business School der University of Auckland verbringen. An diesem Marketing Department, das zu den führenden in der Asien-PazifikRegion zählt, forscht auch Professor Krafft seit Januar für ein halbes Semester.