Professor Michael Paul and his team welcome you at the Junior Professorship for Marketing III! The Junior Professorship for Marketing III was founded in October 2010. Our research and teaching addresses relevant issues in the field of marketing, with a focus on services marketing, relationship marketing, and multichannel management/new media. Together with our partners in research and practice, we conduct empirical studies using appropriate empirical designs and sophisticated data analysis methods. We strive for combining scientific rigor with managerial and societal relevance. |
| 15.04.2012 | Junior Professorship of Prof. Paul offers student jobs | |
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The Junior Professorship of Prof. Paul offers several student jobs for a project in the field of multichannel management. Further information is available here. |
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| 11.04.2012 | Two research papers accepted at the AMA SERVSIG 2012 | |
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Two research papers authored by Prof. Paul have been accepted at the AMA SERVSIG International Service Research Conference 2012 in Helsinki, Finland. |
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| 28.03.2012 | Table of Visions offers an internship | |
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Table of Visions GmbH offers an internship in the field of online communications. Further information is available here. |
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| 28.02.2012 | Job offer at the Professorship of Business Administration at Goethe University Frankfurt | |
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The Professorship of Business Administration (Prof. Dr. Jan Landwehr) at Goethe University Frankfurt offers a job as a scientific assistant in the field of marketing. Further information is available here. |
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| 12.01.2012 | The Marketing Center Muenster offers a newsletter | |
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From now on you can register for the MCM newsletter. The newsletter regularly informs you about MCM news from different areas. In addition to the general newsletter you can enroll for newsletters on different specific topics, such as bachelor, master, doctorate, research, and invited talks. The registration is possible here. |
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| 12.01.2012 | Research paper accepted at 2012 Winter AMA Conference | |
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Prof. Paul presents the paper "Channel-Based Price Differentiation: Does It Affect Customer Retention and Is It Feasible for Mobile Communications Retailer?" at the 2012 Winter AMA Conference in St. Petersburg (FL, USA). |
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- Marketing Center
- Institut für Anlagen und Systemtechnologien
(Prof. Backhaus) - Institut für Marketing
(Prof. Krafft) - Lehrstuhl für Marketing & Medien
(Prof. Hennig-Thurau) - Juniorprofessur Götz
- Juniorprofessur Paul
- Juniorprofessur Steiner
- Institut für Handelsmanagement und Netzwerkmarketing
(Prof. Ahlert (em.)) - Institut für Marketing
(Prof. Meffert (em.))
